You’ll never ever walk alone.

PREVIOUS LOGO DESIGN

MY LOGO REDESIGN

The London Bridge Pub opened its doors in 2014. The English football pub is home to the Raleigh supporters club for Liverpool FC, authentic British draughts, and an expansive backyard for humans and their four-legged companions.

In 2023, The London Bridge Pub wanted to begin a rebrand of the beloved watering hole. The brand wanted to bring British sophistication to its boisterous football community and welcome new guests for a cheeky pint in its newly renovated building. The London Bridge Pub has officially been renamed The Bridge DTR, connecting its London origins with its Downtown Raleigh home.

While the business is still undergoing a minor facelift, guests are happier than ever to spend their time enjoying the unique atmosphere and witty banter.

Owner Michael Ruiz implemented the new logo on both the brand’s website and Instagram page (@thebridgeDTR). The logo was also merchandised on shirts for the staff (and for purchase) and drink can coolers.